Fundamentals of Digital Programmatic Buying

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Tina Stevens's Tip of the Week

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Do you currently have access to the digital media database? It can help you identify short-tail and long-tail digital advertising opportunities, understand the ad network ecosystem and contact sites with RFPs. Sign in now to search the...

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Digital Media Spotlight

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AdGooroo Shares Top Retailers in Paid Search in 2014

Our colleagues at AdGooroo just released the 2014 edition of their “Top Retailers in Paid Search” report. They found that retailers spent $2 billion on desktop text ads on U.S. Google AdWords and the Yahoo! Bing Network in 2013.They also found that at $553 million in spend in 2013, Mass Retailers is the highest spending category in paid search by far. The...

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The Media Mic Podcast

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The Media Mic, Episode 05: Paul Polizzotto from CBS EcoMedia

    In this inspiring episode we talk with Paul Polizzotto, President and Founder of CBS EcoMedia. From Paul's journey as a social entrepreneur to joining the media world and becoming part of CBS, Paul and David Crawford discuss CBS EcoMedia's mission... Read More

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View more » Media Data Updates Through July 2014

Is summer really almost coming to a close? It’s been so busy at our headquarters, it’s hard to believe it will be peak media planning season too. But we’ve made sure to keep busy making data updates to make sure you have all the current information you need from your fall media plans. In July, our data team made 8,466 updates (not including direct marketing)...

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Featured Video

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Mr. Magazine Interview with Stephen Davis, Kantar Media SRDS President, and James G. Elliott

A few weeks ago, our President, Stephen Davis, was featured in a live video interview with Mr. Magazine. In the interview, Steve and James G. Elliott, founder and president of James G. Elliott Co., Inc., shared findings from a study they conducted on the user base in Q4 2013. The goal of the study was to better understand the media planning and...

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What Kind of Online Advertising are you Conducting for your Brand or Clients?

If you're involved in digital media planning, we want to hear about it! Fill out my online form. var x1lybvmb01dr1ub;(function(d, t) { var s = d.createElement(t), options = {...
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