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Engagement in an Era of Social Entertainment & Second Screens

Thursday, June 28, 2012 by The SRDS Team

Edelman has released its sixth annual study on entertainment trends, "revealing the key issues that entertainment brands and communication professionals should consider when looking to engage audiences with content."

This year's edition, title "Value and Engagement in an Era of Social Entertainment and Second Screens" gives interesting insight into the internet's growing influence on how entertainment content is consumed and shared.

Edelman-Uk-Infographic

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